Dallas has officially been chosen as the international broadcast center for the 2026 FIFA World Cup, which will be based at the Kay Bailey Hutchison Convention Center.
FIFA’s Chief Business and Strategy Officer, Amy Hopfinger, announced that the center will welcome around 2,000 media representatives from various broadcast sectors, reported Fox 4 KDFW. This significant venue will serve as the headquarters for FIFA’s media operations and support multiple services for those reporting on the event.
Dallas will host the most games—nine in total—at the World Cup, which will feature matches across 16 cities in the U.S., Canada, and Mexico.
The broadcast hub will provide a range of amenities, including a 24-hour cafeteria, a lounge, and various shops to ensure a comfortable environment for media professionals.
Here is more of the story from Fox:
DALLAS – Dallas will be the epicenter of all things FIFA World Cup 2026 media.
In an announcement Wednesday, FIFA’s Chief Business and Strategy Officer Amy Hopfinger said the Kay Bailey Hutchison Convention Center would serve as the international broadcast center for the tournament.
What they’re saying:
“On behalf of FIFA and FIFA World Cup 26, it is my absolute pleasure to confirm that Dallas and the Kay Bailey Hutchison Convention Center will serve as the international broadcast center for the FIFA World Cup 2026,” Hopfinger said.
By the numbers:
From January until July 2026 the downtown Dallas convention center will be the home of approximately 2,000 broadcast media representatives spanning television, radio and new media.
The center will also be used as a headquarters for FIFA’s host broadcaster, media partners, content production department and football technology and innovation department.
What’s inside the broadcast hub?
The broadcast hub will serve as a central location for all things broadcasting for the event.
The 2026 World Cup will feature matches across 16 cities in the United States, Canada and Mexico.
Dallas will host nine World Cup matches, the most of any venue.
Inside the IBC there will be a number of services for those working at the event.
The center will have a 24-hour cafeteria, a lounge, concession stands, a convenience store, gift shop, express shipping, banking and dry cleaning.
What they’re saying:
“This partnership highlights our dedication to maintaining the highest standards for broadcast operations,” FIFA Secretary General Mattias Grafström said. “With its modern infrastructure and the expertise of our Host Broadcaster, HBS, the IBC will offer an optimal environment for broadcasters and media professionals to deliver compelling storytelling and coverage of this historic event. In addition, media representatives from around the world will have the opportunity to discover Dallas, a dynamic city that combines modern urban attractions with deep-rooted history, and legendary sports teams that captivate fans across the globe.”
A release form the organization said local businesses will be able to bid for contracts related to the operation of the hub.
Dallas was the global broadcast hub during the 1994 World Cup.